Course Offerings

This course offers a practical introduction to using Canva for marketing, social media, and content creation. Students will learn to design professional visuals such as social media graphics, marketing materials, and digital content. The course covers key design techniques and best practices to enhance visual communication skills. By the end, students will be equipped to create impactful, on-brand designs for various purposes.

Course Objectives

Identify key features of Canva for creating professional designs.


Apply design principles to develop effective marketing materials.


Design social media graphics using Canva tools.


Create marketing collateral that follows brand guidelines.

Outline of Instruction

Introducing Canva and Its Interface

Creating Your Brand and Shaping It in Canva

Personalizing Your Social Media Presence

Crafting Engaging Social Content

Creating Impactful Presentations

Crafting Captivating Videos

Mastering Eye-Catching, Stop-Scrolling Ads

Developing Effective Marketing Documents

Ensuring Accessibility and Inclusivity in Your Designs

Designing Print-Ready Materials

Unlocking the Power of Magic Studio

Contact Hours

36

CEUs

1

Industry Standard, State or National Certification

Certification

None

Website

None

Certification Learning Outcomes/Requirements

CE or CU Articulation

No

Prerequisites

Prior to course enrollment, students should have basic computer skills.

Learning Supplies Needed

None

Clinical Site/Special Facilities

None

Requirements for Successful Completion

80% attendance
Actively participate in class, including discussions and independent and group activities.,Complete assigned labs and projects.

Accreditation/Special Approval Requirements

N/A

Intended Audience

Individuals seeking to learn how to create professional visual content for marketing, social media, and digital platforms will benefit from this course. It is ideal for beginners, small business owners, marketers, and anyone looking to enhance their design skills using Canva.

Specific Industry or Business Support Needs

Social Media Managers, Marketing Managers, Communications Specialists, Content Creators, Digital Communications Assistants, Public Relations Managers, Market Research Analysts, Advertising Sales Agents, Graphic Designers.

Wake County Need for Industry Positions

Wake County has a strong demand for Canva skills, driven by the need for marketing, social media, and content creation professionals. Industries like advertising and education,are actively seeking individuals who can quickly create professional visuals, making this course essential for those looking to meet the growing demand.

Industry or Job Titles Related to Training Outcomes for Employment

Social Media Managers

Marketing Managers

Communications Specialists

Content Creators

Digital Communications Assistants

Public Relations Managers

Market Research Analysts

Advertising Sales Agents

Graphic Designers.

Related Courses

Course Contact Information

Alison Consol
919-866-5393
[email protected]